Formula

An eye-opening look at the science of success--and how to achieve it "An important and imperative project" -- Nassim Nicholas Taleb, author of the New York Times bestselling The Black Swan. Too often, "practice makes perfect" is not enough. While traditional success literature tells you how to enhance your abilities, recognize key ideas, and improve your performance for a major win, this emphasis on talent and a strong work ethic doesn't lead to proportional success. Too many talented people are being overlooked. Now, from the world's leading expert on complexity and the science of success, The Formula redefines success for what it really is -- a collective phenomenon-- and highlights this missing link between talent and recognition. In reality, everyone around you must agree that what you contribute is worthy of praise; your success is about us, not you. Hence, achievement, visibility, and income are collective characteristics, capturing how a community values your performance. Now, for the first time, acclaimed scientist Laszlo Barabasi illuminates the laws that govern this. Not only does he unpack the previously unspoken rules behind who truly gets ahead (and why), but also teaches us how to directly harness them in order to improve their outcomes. By unveiling the scientific principles that drive success, all with evidence-backed data, this book offers a revolutionary new way of thinking about how we achieve.