Cum să cumpăr
Livrare
Consilier de cumpărături
Talent Management and HR Marketing. From Job Advertising to Employer Branding
engleză
96 b
30 de zile pentru retur bunuri
Clienții au cumpărat de asemenea
Research Paper (undergraduate) from the year 2016 in the subject Business economics - Personnel and Organisation, grade: 1,7, University of applied sciences, Munich, language: English, abstract: This assignment investigates all important steps in talent management as part of HR marketing. The starting point will be advertising a job, and the finish line is set at creating the employer brand. Why the latter is a key fact for a company's success is explained further on. Job advertising will be compared to more general image advertising and the workings of HR consultants and agencies will be described. The importance of online marketing and contact management in HR will be pointed out and the effects of corporate culture and leadership style on talent management will be disclosed. The questions what are HR policies? and how do they affect management? will be answered. Fundamentals like having an applicant relationship management system and the connection between vacancies and job profiles will be clarified. Last but not least the growing relevance of employer branding will be demonstrated.
Informații despre carte
engleză
Dăruiește această carte chiar astăzi
Este foarte ușor
1 Adaugă cartea în coș și selectează Livrează ca un cadou 2 Îți vom trimite un voucher în schimb 3 Cartea va ajunge direct la adresa destinataruluiAr putea de asemenea, să te intereseze
/
Carte broșată
73
lei
/
Copertă tare
424
lei
/
Copertă tare
661
lei
/
Copertă tare
855
lei