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Handbook of Crisis Communication: Second Edition

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Carte Copertă tare
Carte Handbook of Crisis Communication: Second Edition Sherry J. Holladay
Codul Libristo: 39353013
Editura John Wiley and Sons Ltd, decembrie 2022
The revised and updated new edition of the comprehensive guide to crisis communication research and... Descrierea completă
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The revised and updated new edition of the comprehensive guide to crisis communication research and practiceThe Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory.Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout.* Examines traditional applications, recent advances, and emerging areas in crisis communication* Discusses communication approaches for organizational crises, disasters, political crises, and public health crises* Provides up-to-date coverage of the latest terminology, methods, and research trends in the field* Highlights how crisis communication theory and research can inform real-world practice* Features detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemicsThe Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.

Informații despre carte

Titlu complet Handbook of Crisis Communication: Second Edition
Limba engleză
Legare Carte - Copertă tare
Data publicării 2022
Număr pagini 592
EAN 9781119678922
ISBN 1119678927
Codul Libristo 39353013
Greutatea 1286
Dimensiuni 260 x 185 x 42
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