Contact
Cum să cumpăr
Livrare
Consilier de cumpărături
Sustainability in Supply Chains
A Study on the Effects of Sustainability on Supplier-Buyer Relationships
engleză
132 b
Până la 30 de zile pentru returnare
Clienții au cumpărat de asemenea
/
Carte broșată
75.25
lei
/
Carte broșată
355.69
lei
/
binding.
54.43
lei
Sustainability advanced to an omnipresent topic among academics and business leaders, while at the same time, a growing share of a firm s total expenditure accounts for purchased products and materials. §Even though suppliers become increasingly important for their buyers with regards to sustainability, academic research still lacks a detailed understanding of how sustainability considerations affect the relationship between buyers and suppliers. Thomas Leppelt contributes to extant sustainability literature across the research disciplines of supply chain management, management and marketing by cross-functionally investigating the effects of sustainability on supplier-buyer relationships from both a supplier and a buyer perspective. The results of in total three academic articles provide valuable insights on how buyers as well as suppliers deal with sustainability upstream and downstream the supply chain. The results indicate that sustainability leaders, in contrast to sustainability followers, intensively invest in sustainable supplier relationship management practices. Moreover, a became evident that the effective marketing of sustainability-related capabilities enhances a supplier s reputation and can render comparative advantages, if it sends consistent positive signals to the market and if it integrates purchasing and marketing in the context of sustainability.
Informații despre carte
engleză
Dăruiește această carte chiar astăzi
Este foarte ușor
1 Adaugă cartea în coș și selectează Livrează ca un cadou 2 Îți vom trimite un voucher în schimb 3 Cartea va ajunge direct la adresa destinataruluiAr putea de asemenea, să te intereseze
/
Carte broșată
87.74
lei
/
Carte broșată
321.23
lei
/
Carte broșată
131.36
lei
/
Carte broșată
200.07
lei
Bună ziua! Sunt Libroamiko, consilierul dumneavoastră de cărți.
Cu ce vă pot ajuta?