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Popular Culture: A Reader helps students understand the pervasive role of popular culture and the processes that constitute it as: * a product of industry; * an intellectual object of inquiry * an integral component of all our lives. The volume is divided into 7 thematic sections, and each section is preceded by an introduction which engages with, and critiques, the chapters that follow. The book contains: * classic writings from all the 'big names' * plenty of contemporary cultural references * material organized in a skills-focused and learning-focused way * strong pedagogic features throughout, making this an excellent classroom text * pieces drawing on diverse national, disciplinary and subdisciplinary contexts * sensitivity to issues of gender, race and sexuality * breadth and depth.