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Global Entertainment Media
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A critical cultural materialist introduction to the study of global entertainment media.In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television, with an eye to critical political economy and cultural studies. Among other topics, Mirrlees examines: Paradigms of global entertainment media such as cultural imperialism and cultural globalizationThe workings of the culture/creative industries and the global political economy of entertainment mediaState and interstate media policies and regulations that govern the production and consumption of entertainment, enabling and limiting crossborder entertainment flowsThe production of entertainment by media capitals within a new international division of cultural labor (NICL)Textual features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic mediaCrosscultural reception of entertainment by viewersThis book provides a conceptually rich, comprehensive, uptodate survey of the globalization of entertainment media and the leading critical scholarship surrounding it.
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