Fund

Sooner or later, someone asks, "How are we going to pay for this?"

Fund is a plain-English playbook for building a realistic, diversified fundraising plan: where your money will come from, through which activities, with whose time, and on what calendar. It also teaches you to write clear grant proposals.

It is for founders, first-time development staff, executive directors, and board members who have been told that fundraising is part of the job and want to know where to begin.

Inside you will find

• The fundraising mindset, donor rights, ethics, and a gift acceptance policy


• The five funding streams and how to choose among them


• The case for support, donor psychology, and a donor database that works


• The annual fund, monthly and online giving, events, peer-to-peer, major gifts, and planned giving


• Stewardship that keeps the donors you win


• Corporate giving, grant research, and the full anatomy of a grant proposal, logic model, and budget narrative


• How government grants differ, plus reporting, renewals, and managing awards


• Fundraising compliance, capital campaigns, fundraising budgets and metrics, and a 12-month development calendar

The appendices include a sample case for support, sample gift acknowledgment letters, a grant proposal template, a grant budget and budget narrative template, a donor stewardship plan, and eight worksheets, including a funder research profile, a funding mix plan, and a grant pipeline tracker.

This book makes no promise about how much any appeal will raise. It teaches you to plan, ask honestly, and thank well.

Fund is Book 4 of The Mission Ring Series. In the Mission Ring Model, it builds Renewal and Ownership, with Voice in support.

This book is for educational use only. It is not legal, tax, or accounting advice. Confirm current requirements with official sources and qualified professionals.