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Events Management
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253 b
30 de zile pentru retur bunuri
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An introductory, concise overview of both the theoretical and operational aspects of managing events to help prepare students for a future career in events management. Topics covered include all of the managerial components involved in setting up and running an event from event conception, through financial and legal considerations, to the marketing, preparation and execution of the event
The third edition includes new chapters on Expos, Conferences and Conventions, crowd control and social media for events
A companion website providing lecturers with PowerPoint slides and teaching notes and students with discussion questions per chapter and an extensive list of useful video links for personal study will be available upon publication.
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