Livrare gratuită pentru comenzile peste 349,00 lei.

Verifică starea comenzii

Faceți parte dintr-o comunitate de iubitori de cărți din întreaga lume și beneficiați de o mulțime de avantaje Creați-vă un cont gratuit

Transport gratuit la punctele de livrare Pick Up peste 349.00 lei

Packeta 15.00 lei Serviciul de curierat Cargus 28.00 lei Easybox 20.00 lei FAN Courier 20.00 lei Punct FAN 16.00 lei Punct DPD 17.00 lei Curier DPD 25.00 lei

Contact

Cum să cumpăr

Ajutor

Contul meu

▸ Gol :-(

Livrare gratuită pentru comenzile peste 349,00 lei.

Cruise Business Development

Safety, Product Design and Human Capital

ALEXI PAPATHANASSIS

Limba

engleză

Carte Carte broșată

Codul Libristo: 19415519

Editura Springer International Publishing AG, aprilie 2018

This book addresses innovation management and product development in the cruise tourism industry. It... Descrierea completă

Codul Libristo: 19415519

394 b

850.90 lei

În depozitul extern Expediem în 5-8 zile

Până la 30 de zile pentru returnare

Clienții au cumpărat de asemenea

Communication et image de marque des entreprises en Côte d'Ivoire Dja André Ouréga Junior Gokra

Carte broșată

246.37 lei

Guide Manuel Illustre de la Cuisiniere de Paris Et de la Province, Prospectus Etienne-V

Carte broșată

75.02 lei

Alles drin! 60 fertige Unterrichtsstunden Christina Claus

Carte broșată

151.72 lei

'Gramatica de la lengua Castellana' de Antonio de Nebrija Anke V. Meyer

Carte broșată

89.45 lei

Orte jüdischen Lebens in Berlin Unda Hörner

Carte broșată

67.24 lei

This book addresses innovation management and product development in the cruise tourism industry. It explains how experience management has evolved from a strictly company-level, product- or service-focused tactical task to an industry-wide strategic challenge, and analyses the role of intangible reputational aspects of cruise experiences, as well as peripheral components and stakeholders, as increasingly important factors for customer acquisition and retention. Safety and risk issues are a central theme, as well as the cruise sector's environmental and socio-economic impacts. Lastly, the book considers the increasing size of cruise vessels and the accompanying standardisation of facilities and itineraries, in conjunction with the hybridisation of cruise passengers in connection with expanding the competitive boundaries and intensity of competition in the cruise sector. The book approaches these issues as more than a mere public relations campaign, recognising the fact that they have since become the very essence of strategic cruise business development.

Actriță & Poliglotă

EWA KASP pentru

Redă videoclipul

Libristo are cea mai mare selecție de literatură în limbi străine. De aceea îmi cumpăr cărțile de aici.

Informații despre carte

Titlu complet Cruise Business Development

Autor ALEXI PAPATHANASSIS

Limba

engleză

Legare Carte - Carte broșată

Data publicării 2018

Număr pagini 278

EAN 9783319801193

ISBN 9783319801193

Codul Libristo 19415519

Editura Springer International Publishing AG

Greutatea 4453

Dimensiuni 155 x 235 x 16

Categorii

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Personnel & human resources management

Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility

Economics, Finance, Business & Management > Business & Management > Sales & marketing

Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries

Technology, Engineering, Agriculture > Technology: general issues